Privacy Policy

This privacy policy has been compiled in accordance with the Personal Data Protection Act and sets out the terms and conditions for the processing of personal data collected through the website florentina.si , which is operated by Florentina Baloni doo (hereinafter: the provider).


Protection of personal data

The provider collects personal data from customers via the website florentina.si and in its physical branches. The provider, as the personal data controller, processes the collected personal data in accordance with applicable personal data protection legislation.

Our policy regarding the protection of personal data is as follows:

  • We never rent, sell, or allow any third party to process our customer data, except for our contracted personal data processors.
  • We allow contractual processors to process personal data only on the condition that they have an adequate level of personal data protection as required by applicable law.
  • We store personal data for as long as it is strictly necessary to fulfill the purpose for which it was collected or until the individual withdraws their consent.
  • We are committed to the permanent protection of all personal data of our customers. The registered customer is also responsible for its protection, namely by ensuring the security of their username and password, and by ensuring the antivirus protection of their device.
  • We process personal data only by authorized persons of the provider and authorized persons of our contractual processors.
  • In the future, we will amend and supplement the rules on personal data protection in accordance with changes in legislation in the field of personal data protection.

Collection of personal data and method of consent for its processing

  • The provider collects personal data via a secure connection (SSL) and protects it with encryption during its transmission over the Internet.
  • The provider collects and processes personal data exclusively on the basis of the individual’s consent.
  • In the case of contacts with the provider via contact forms, the personal data entered will be used exclusively to send a response to the question or inquiry. The data will be transferred to the provider’s email inbox via email. The customer expresses their consent by pressing the send button.
  • On all other web forms that involve the submission of personal data, consents are listed as optional fields and the customer expresses their consent by checking the consent box. The expressed consent is taken into account when confirming the web form.
  • Consents, which include agreeing to the General Terms and Conditions, are required to confirm the online form.

Purpose of processing collected personal data

  • The provider will use personal data exclusively for the purpose for which it was collected and for which it has the individual’s consent.
  • We will use the personal data of online store customers exclusively for the purposes of managing their user accounts (sending notifications by email whenever the user account status changes) and fulfilling their orders (sending notifications by email whenever the order status changes, e.g. upon placing an order, upon receiving payment, upon dispatch of goods, delivery, sending an invoice, fulfilling complaints, exercising the warranty and other changes related to the order).
  • We need the buyer’s data for a smooth order fulfillment process and any notifications about the order. To make a purchase in the Florentina online store, we need the following data:
    • name,
    • surname,
    • phone,
    • email address,
    • address,
    • place,
    • postal code.
  • We will use the personal data of customers who have consented to receive notifications about our news, events and offers exclusively for informing them in the selected manner (e-mail, SMS) no more than once a month.
  • We will use the personal data of customers who send us a message via the contact form on the website exclusively to answer the question or inquiry.

The process of exercising individual rights

  • For all information about the processing of personal data or the rights of the individual to whom the personal data relates (right to access, rectification, erasure, restriction of processing, portability and objection), you can contact the personal data controller Florentina doo, Trgovina Citypark Ljubljana, Moskovska ulica 4 (BTC), by mail, email at info@florentina.si or by phone at 041 412 162.
  • Customers with a user account on the website can change their personal information in their profile without restrictions.
  • The controller will respond to your request to exercise your rights regarding personal data without undue delay and no later than one month from receipt of the request.
  • For the purposes of reliable identification in the event of exercising rights related to personal data, the controller may request additional information from you, but may refuse to take action only if it proves that it cannot reliably identify you.

Unsubscribe from notifications

  • You can unsubscribe from receiving email notifications at any time by clicking on the unsubscribe link in the email you receive. You can unsubscribe from receiving notifications on your GSM number by sending a reply message with the content “Unsubscribe” or by notifying us of your wishes in writing to the company address or in person at the branch where you submitted your consent.
  • If you are still receiving notifications despite unsubscribing, we sincerely apologize and ask you to notify us immediately.

Right to appeal

  • If you believe that our processing of personal data violates applicable personal data protection legislation, you have the right to file a complaint with the Information Commissioner at the address Information Commissioner, Zaloška cesta 59, 1000 Ljubljana, telephone 01 230 97 30, e-mail gp.ip@ip-rs.si .

Spam protection

Privacy Preference Center